How to Eat Caviar
Caviar is easier to eat than the mythology around it suggests. Most "caviar etiquette" is hotel marketing or first-timer anxiety. The actual rules are few, and they're about taste, not ceremony.
PHASE 01: MEDIA & TASTING · FIRST TINS SHIP JUNE 2026 · ALLOCATION BY APPLICATION · NEW YORK

The couple's White Sturgeon. 56g serves two people for an evening where caviar is part of the meal but not the headline event — the right tin for buyers who want to integrate sturgeon caviar into Sunday brunch or weeknight upgrades without the species demanding attention.
White Sturgeon (Acipenser transmontanus) at 56g shows the species at its most useful. The mild, nutty profile means the caviar pairs with whatever else is on the table rather than competing with it. Eggs benedict gets transformed by a 5g spoon of White Sturgeon on top. Baked potato with crème fraîche becomes a meal. Pasta with butter and Parmesan gets finished with a spoon of caviar at the end. The species elevates without dominating.
For two people, this is the tin that lasts across a weekend. Open Saturday, eat 28g with brunch. Refrigerate. Eat the remaining 28g Sunday with eggs or pasta. The species' mild profile means it doesn't fatigue across multiple uses, and the pearls hold structure for 2-3 days after opening.
Energy, 1027 kJ / 245 kcal
Fat, 15.4 g
- of which: Saturates, 3.7 g
Carbohydrate, 1.7 g
- of which: Sugars, 0.0 g
Fiber, 0 g
Protein, 24.8 g
Salt, 3.5 g
Caviar is easier to eat than the mythology around it suggests. Most "caviar etiquette" is hotel marketing or first-timer anxiety. The actual rules are few, and they're about taste, not ceremony.
For a first tasting or a small garnish, choose 14g or 28g. For two people, 56g is a great size. For hosting, gifting, or a full caviar service, we recommend 125g or 250g.
For tasting, plan around 14g per person. For a generous serving or caviar service, plan 28g–56g per person, depending on how it will be served.
Each caviar has its own flavor profile. Kaluga Hybrid is smooth, buttery, and refined. Beluga Hybrid is delicate, creamy, and luxurious. Osetra is nutty and complex. Siberian is bold, briny, and classic. White Sturgeon is clean, elegant, and approachable.
Keep caviar refrigerated at all times. Store it in the coldest part of your refrigerator and avoid freezing. Once opened, enjoy it as soon as possible for the best flavor and texture.
Caviar pairs beautifully with blinis, crème fraîche, caviar butter, potato chips, soft-boiled eggs, champagne, dry sparkling wine, or chilled vodka.
The single most common mistake first-time caviar buyers make is under-buying. They see the price per tin and order the smallest size, expecting a small tin of an expensive food to go a long way. It doesn't. Caviar is meant to be tasted in real portions — 10 to 15 grams per bite — and those portions add up quickly.